Gopaul’s Jewellery was established in 1932. Four generations later, the now certified business continues to produce unique pieces of gold jewellery for its clients in Guyana and abroad.
Located at 42 Richmond, Essequibo Coast, Region Two, the current owner of the business, Rampersaud Gopaul said “each successive generation has expanded the business gradually while maintaining the same age-old trust, quality and customer satisfaction enjoyed to this day.”
In June 2023, the business successfully attained certification from the Guyana National Bureau of Standards (GNBS) based on the requirements of National Standard GYS 50: 2022, Specification of Gold Articles, indicating that their 12 Karat and 14 Karat jewellery are compliant.
Gopaul noted that he decided to apply to be a part of the certification programme to increase customers’ trust. “A customer’s trust and confidence in a body that enforces and holds the standard of products, is crucial and recognizable for expansion; hence, Gopaul’s Jewellery becoming certified,” he said.
He added that the application process was straightforward with excellent professional guidance from the GNBS team.
“Since the certification, there has been greater customer trust/confidence in our products along with greater recognition and even though quality has been instilled through the generations before, we will continue to proudly commit to the prescribed standards as required,” Gopaul noted.
“We are exceptionally proud to be the only certified Gold Jeweller on the Essequibo Coast,” he added.
By certifying gold articles under GNBS Product Certification Scheme, goldsmiths and jewellers are able to provide third party assurance of the quality of their gold jewellery. This certification permits the use of the National Standards Mark on gold articles as a marketing tool for a competitive edge over other manufacturers.
Further, it ensures consumer confidence with respect to quality and reliability, reduces risk of legal actions on businesses, and contributes to a positive outlook for the sector.
Gopaul encouraged other companies to apply and get certified by the GNBS. “We definitely recommend others to come on board with GNBS because honesty, customer trust & satisfaction are highly respectable traits that businesses should proudly exude and GNBS makes this possible,” he said.
Being one of six gold jeweller currently certified, Gopaul’s Jewellery specializes in traditional and modern custom-made jewelry pieces with and without precious/nonprecious stones including earrings, bracelets, rings, chains, wedding sets and engagement sets.
In addition to gold jewellery, the GNBS also certifies PVC pipes, concrete hollow blocks, fibreglass bathtubs and shower units according to the requirements of the respective National Standards which outlines the requisite testing parameters to ensure product consistency and quality. For more information, call GNBS on 219-0064-66 or Whatsapp 692-4627 or visit www.gnbsgy.org.
