Cricket West Indies (CWI) has acknowledged the contribution of West Indies cricket legends Sir Vivian Richards, Sir Richie Richardson and Brian Lara during the recent “Mission India” Corporate Engagement Tour.
The delegation, led by CWI Chief Executive Officer Chris Dehring and Chief Commercial Officer Rupert Hunter, visited Mumbai and Delhi during the West Indies Men’s Test Tour of India. The tour aimed to build sponsorship and broadcast relationships within the Indian market.
Sir Vivian, Sir Richie and Lara joined the delegation for a series of meetings, luncheons and dinners with potential sponsors, corporate partners and media executives. Their involvement helped generate interest and visibility for the West Indies cricket brand.
CWI Chief Executive Officer Chris Dehring said their presence played a key role in the success of the initiative.
“We owe an enormous debt of thanks to Sir Viv, Sir Richie and Brian for their tireless efforts and unwavering commitment,” said Dehring. “Everywhere we went we were received like royalty because of their presence. Their willingness to give of themselves so freely speaks volumes about their love and passion for West Indies cricket.”
A golf event featuring the legends was also held during the tour. The event brought together key stakeholders, West Indies players and team management in an informal setting.
CWI stated the event demonstrated the global respect for the former players and the continued relevance of the West Indies cricket brand in international markets. Guardian
