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Lakeshia Singh-McKay, on her webpage, describes herself: “As your business coach, advisor, mentor, consultant, and friend, I only have one goal; that’s to help you grow your ideas from a seed to a fruitful tree.” If you are ready to grow- she’s your girl.
Lakeshia migrated to the United States at age 10. She experienced bullying in her adopted home because of her accent. Her country Guyana was often confused with Ghana in Africa. She found in America, a society that knew little about Guyana other than the infamous Jonestown (Jim Jones) murder-suicide tragedy in 1978. Not having it, she has since set about raising awareness of the country of her birth and its culture through business ventures.
She has also used such ventures to pave the way for Guyanese at home and in the diaspora. Lakeshia is the Founder of ‘Guyanese Swag,’ a Digital Business Development Consultant which is based in the United States and produces a fashion line.
Guyanese Swag offers more than 1,500 products showcasing Guyana. These include the Guyana Map, Flag, Coat of Arms and Motto which are emblazoned on shoes, accessories, home and décor collections. Shipping is free worldwide and with a 14-day money-back guarantee. That is the level of confidence Lakeshia has in her company’s products and commitment to satisfaction guarantee.
Last month, Guyanese Swag formed a partnership with Walmart to maximise its e-commerce and sales. Lakeshia noted that “Guyanese around the globe know of and love shopping at Walmart; hence, this collaboration is vitally important to both us and Walmart.”
Walmart is rated the world’s largest retailer. The business has approximately 220 million customers and members visiting approximately 10,500 stores and clubs under 48 banners in 24 countries and eCommerce websites. This is significant traffic. The presence of Guyanese Swag among the other merchandise, whilst financially rewarding for the entrepreneurs, also aids in putting Guyana on the map as customers browse and shop.
Lakeshia also sees being a vendor of Walmart as providing the convenience to Guyanese residing overseas to find meaningful quality products to comfort them in what she called “home away from home.” To her, it is also about the collaboration, with Walmart, which she believes will further the company’s mission to raise international awareness about Guyanese culture through fashion.
For more information about Guyanese Swag and to purchase items visit- https://guyaneseswag.com/